How To "Predict" Your Goods And Services Will Sell...Before You Start Selling Them!

How would you feel if you got your ass kicked by a frog?



Because that's what happened to the new Coldplay CD that

just came out over in the UK this week -- it was

immediately handed its first setback -- by a frog.



Seems that neither 2 years of pent-up demand from fans nor

several million dollars worth of promotion by Parlophone

records (in the UK) or Capitol EMI (here in the U.S.) could

save X & Y (the new Coldplay CD) from being knocked off

the top of the charts... by a mobile phone ringtone.



According to mobiletracker.net, "A ringtone made its way to

the top of the British singles chart this Sunday, topping

Brit-rock group Coldplay. Ringtone Crazy Frog Axel F

outsold Coldplay's Speed of Sound 4-1, making for a

disapointing opening weekend for the popular band.



Crazy Frog Axel F is based off the revving sound of a

Swedish mo-ped. It marks the first time a ringtone made it

to the singles chart for conventional music sales.

Interestingly enough, most of the ringtone's sales have

come from a CD, not from digital download."



"This song is incredibly irritating and puerile and we're

still trying to understand why people like it," said

Gennaro Castaldo, a spokesman for (British retailer) HMV.



This just goes to show you, you must sell to "wants" and

not to "expected wants" or "needs" if you want to come out

ahead.



And remember this: You can't "create" demand. It's already

out there, all around you -- and believe me, there's

plenty of it.



All you can do is tap into it, and then use your sales copy

to "build" this already existing demand, into a hot sweaty

frenzy.



So hop to it.



Now go sell something,



Craig Garber

http://www.KingOfCopy.com



P.S. Check out all the prior archives you've been

missing, right here at:

http://www.kingofcopy.com/tips/tiparchives.html



About The Author:



Craig Garber is America's Top Direct-Response Copywriter. You can subscribe to his FREE daily controversial direct-response copywriting and marketing tips that dramatically boost your sales and increase the response to your marketing, right here: ht